Key Updates from the Puregold ICO

The Puregold ICO is conducted by the company Puregold, a gold e-commerce company based out of Singapore who have been operating since 2010. Puregold aims to become the first “gold payment gateway” through the implementation of a 2 tier token structure.

The PGG token is backed by gold priced as per the LBMA exchange at time of swap for the maintenance of its value. The PureGold team seeks to utilize the PGG token through their offerings such as stored value cards, payment terminals and payment gateways to facilitate daily transactions for their customers.

The PGT token will act as a utility token to pay for transaction fees in their platform. It will be used to incentivize the holders of that token for sales done through the platform

For more information regarding the ICO, check out this article.

Here are a few updates regarding the PureGold ICO:

Softcap Completion

The Puregold team has achieved their softcap target of 10,000,000 PGT. The fund raising effort has a hardcap of 20 million dollars or 50,000,000 PGT. A participant would have to make a minimum investment of 0.1 ETH in the ICO. Post which, they would receive the allocated amount of PGT immediately. The token sale will close on March 14^th.

To incentivize the use of PGG on their platform, 1 PGG Token will also be given free to participants for every 1 ETH swapped.

English Premier League Marketing Outreach

Puregold along with their partners Jetcoin have taken on an unconventional route to promote their community outreach efforts for the ICO. They have become the first company to promote their ICO in the English Premier League.

They had done it during the West Ham vs Burnley Match and also for the Newcastle vs Southampton matches held on March 10^th, 2018.

While this may not have been the first attempt by a cryptocurrency to enter the EPL with the recent news of Arsenal being sponsored by the coin Cashbet to be their ‘official blockchain partner’, it highlights the ambitious attempts made by projects like Puregold to attract a global audience.

Listing at COSS.io

The Puregold token (PGT) is listed at Coss.io, one of the biggest exchanges in Singapore. The team is in active discussions with exchanges like Etherdelta, Hadex and Openledger for listing of the PGT.

The Puregold team has also partnered with Coss to incentivize the community to participate in their ICO. Participants who purchase the PGT token through Coss would receive an additional 5% bonus of the token.

Disclaimer: This article is meant for informational purposes only and is not a substitute for professional advice or independent factual research. No content on this article is intended to, or should be assumed to, be a recommendation to enter into any securities transactions or investment, or an endorsement, recommendation, or rating of the here mentioned project.

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