Plutus – a ground-breaking crypto app that aims to be better than your Bank.
The crypto industry is going through one of the worst bear markets since the 2017 bull run. One of the reasons often cited for this is the non-existence of fiat on-ramps and the complicated user experience (UX) of most crypto products. Mass adoption has become the holy grail for developers.
Plutus is one of the players in the industry that has been silently working on solving these problems and taking crypto to the masses. They have been developing solutions that solve all the major pain points of a crypto user today. With the aim of becoming a bridge between the Fiat and Crypto markets, they have imbibed the best of both worlds.
Founded by an experienced team with over 40 years of combined experience behind them, Plutus has positioned itself to become one of the biggest crypto players in the market in 2020. Plutus allows members to manage, exchange, spend and earn assets; all under one intuitive application.
“In 2015, we were the first to announce our plans to bridge the gap between crypto and fiat in the real world. After much anticipation, we have now developed a technology that is better than a Bank.” Added Danial Daychopan, CEO and Founder of Plutus.
Instant Current Account
Plutus enables users to rapidly create an account with a sort code and account number, or a European IBAN depending on your location. Users just need to sign up on their website, an easy process compared to visiting a bank and completing all their formalities. This can be done from anywhere in the European Economic Area in under two minutes. Users can then deposit money into this account and spend as they wish.
Cryptocurrency Wallet
Plutus members can then attach their own cryptocurrency wallet to their account and manage their crypto assets from the same interface. This provides a non-custodial and convenient way of managing both crypto and fiat in one place.
Decentralized Exchange
The application includes a built-in peer-to-peer exchange for converting cryptocurrencies and fiat. Plutus members can seamlessly convert between crypto and fiat pairs including Bitcoin, Ethereum, Pluton and fiat currencies like GBP or Euros.
Plutus Debit Card
Spending cryptocurrencies has always been a challenge, however, by tying the exchange to a Visa debit card, members can make practical use of their cryptocurrencies. With the Plutus Debit Card, a member can convert their crypto tokens into fiat and spend it online or in physical shops. The Plutus Card is accepted at over 400 million merchants which helps to integrate crypto into everyday payments.
Rewards
Plutus provides up to 3% of every purchase back as a reward in their own token, Pluton (PLU). Pluton is a loyalty token based on the Ethereum blockchain. The more you use the Plutus Card, the more rewards you receive – just like your frequent flier miles.
Secure Trading Experience
Plutus provides an escrow service that temporarily holds the buyer’s fiat funds until the crypto transaction is completed, the funds are then transferred to the seller of crypto. For crypto transactions, being a decentralised platform means Plutus never takes custody of the tokens in the first place. This makes the entire platform secure from prying eyes and hackers.
Easy to use UX
Plutus provides these facilities on desktop and a mobile app available on Apple and Android markets. Its clean and minimalistic user interface makes it appealing to new entrants in the crypto market while the powerful features attract the veterans.
Conclusion
Plutus provides a convenient way of managing both crypto and fiat in one user-friendly application. The built-in exchange allows users to conveniently convert their assets; and by linking this to a Visa debit card, members can spend their converted cryptocurrency anywhere in the world. These features help people integrate cryptocurrencies into everyday activities and the ease-of-use is especially attractive for those who don’t have the time to learn the ropes of the crypto industry.
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